Will the real “Write to Market” PLEASE stand up? Or – why you’re probably doing it wrong.
EDIT: I’ve been informed that the debate this post responds to did not start out as civil as it appears now and that John’s blog article was edited before I read it. I do not in any way condone personal attacks on another author. Aside from being bad form in general, in this case, it’s tragic, since if John had actually read Chris’s book before posting, he would have known that he agreed with all of the major points Chris espouses. I’m glad John toned down his post. I hope he actually picks up a copy of the book and reads …